Adidas, DMAIL Train, 5 Ways to Market, MAIL vs email ROI https://wdma.org/wp-content/uploads/2023/09/Adidas-DMAIL-Train-5-Ways-to-Market-MAIL-vs-email-ROI.mp3
Hellman’s, Rationality Paradox, Don’t Use Science, MAIL Drives Traffic https://wdma.org/wp-content/uploads/2023/09/Hellmans-Rationality-Paradox-Dont-Use-Science-MAIL-Drives-Traffic.mp3
Cadbury’s Campaigns vs New – Ritson https://wdma.org/wp-content/uploads/2023/09/Cadburys-Campaigns-vs-New-Ritson.mp3
Carwow, Williams-Sonoma, Catalog Comeback https://wdma.org/wp-content/uploads/2023/09/Carwow-Williams-Sonoma-Catalog-Comeback.mp3
Personalization Wrong-Fishburne, Imposter Syndrome, Why PHYSICAL MAIL-Foley https://wdma.org/wp-content/uploads/2023/09/Personalization-Wrong-Fishburne-Imposter-Syndrome-Why-PHYSICAL-MAIL-Foley.mp3
WHY MAIL – The most powerful weapon no one is using https://wdma.org/wp-content/uploads/2023/09/WHY-MAIL-5-yrs-Ago.mp3
Taco Boy, Legacy TV, Transactional Data Modeling https://wdma.org/wp-content/uploads/2023/09/Taco-Boy-Legacy-TV-Transactional-Data-Modeling.mp3
Ratings Fatigue -Fishburne, Trump is no Mug, Variable Data Printing https://wdma.org/wp-content/uploads/2023/09/Ratings-Fatigue-Fishburne-Trump-is-no-Mug-Variable-Data-Printing-Results.mp3
Direct Mail & AI, Making Your DMAIL Stand-Out https://wdma.org/wp-content/uploads/2023/09/Direct-Mail-AI-Making-Your-DMAIL-Stand-Out.mp3
UK Bakeoff, AI Models Collapse, Social Media Isolation, CTA 88% Test https://wdma.org/wp-content/uploads/2023/08/UK-Bakeoff-AI-Models-Collapse-Social-Media-Isolation-CTA-88-Test.mp3
ASA Greenwash Regs, 89% Marketers Up DMAIL, Why DMAIL is JUNK https://wdma.org/wp-content/uploads/2023/08/ASA-Greenwash-Regs-89-Marketers-Up-DMAIL-Why-DMAIL-is-JUNK.mp3
Beats by Dre, WSM Upgrade, Walmart vs Target, What is Direct Mail https://wdma.org/wp-content/uploads/2023/08/Beats-by-Dre-WSM-Upgrade-Walmart-vs-Target-What-is-Direct-Mail.mp3
AI Adoption- Fishburne, DMAIL Volume, AI & You, Science of DMAIL https://wdma.org/wp-content/uploads/2023/08/AI-Adoption-Fishburne-DMAIL-Volume-AI-You-Science-of-DMAIL.mp3
Personalization Wrong, Digital Ad CO2, Paper CO2, Variable Isolation https://wdma.org/wp-content/uploads/2023/08/Personalization-Wrong-Digital-Ad-CO2-Paper-CO2-Variable-Isolation.mp3
Red Baron Brawl, Magalog History, Making Benefits Clear https://wdma.org/wp-content/uploads/2023/08/Red-Baron-Brawl-Magalog-History-Making-Benefits-Clear.mp3