Skip to content

WDMA

Wisconsin Direct Marketing Association

  • About WDMA
  • Super Turn-Around Secret
  • Spinning Straw Into Gold Video
  • Join WDMA
  • Member Area
    • AI in Direct Mail Marketing
    • WDMA Podcast Show Notes – Articles
      • WDMA 2024 Podcast Show Notes – Articles
      • WDMA 2023 Podcast Show Notes – Articles
      • WDMA 2022 Podcast Show Notes – Articles
      • WDMA 2020 & ’21 Podcast Show Notes – Articles
    • Print Crisis: Sell Value – Webinar Recording
    • Direct Marketing Defined – Video
    • Direct Mail Ain’t Dead – Webinar
    • Direct Mail: Missing Piece – Webinar
    • Direct Marketing Defined – Video
    • A Conceptual Definition of Direct Marketing
    • Libey On RFM Value
  • Login
Scroll down to content

Posts

Ettinger Loves MAIL & Gunderson on Creative TESTING

https://wdma.org/wp-content/uploads/2024/03/Ettinger-Loves-MAIL-Gunderson-on-Creative-TESTING.mp3

Download file | Play in new window | Duration: 13:16 | Recorded on March 5, 2024

Subscribe: Apple Podcasts | Google Podcasts | RSS | Spotify | YouTube | iTunes

AI & SEO, Pen & Paper, Unasked Advice

https://wdma.org/wp-content/uploads/2024/03/AI-SEO-Pen-Paper-Unasked-Advice.mp3

Download file | Play in new window | Duration: 4:22 | Recorded on March 5, 2024

Subscribe: Apple Podcasts | Google Podcasts | RSS | Spotify | YouTube | iTunes

VW LightKeeper, IHOP Thin Mint, CCPA Co-ops, CMO Innovation

https://wdma.org/wp-content/uploads/2024/03/VW-LightKeeper-IHOP-Thin-Mint-CCPA-Co-ops-CMO-Innovation.mp3

Download file | Play in new window | Duration: 18:54 | Recorded on March 1, 2024

Subscribe: Apple Podcasts | Google Podcasts | RSS | Spotify | YouTube | iTunes

Home Depot Crime, ANA Response Report

Lays Chip-Cam, P2R Retargeting, Data-Driven Marketing

https://wdma.org/wp-content/uploads/2024/02/Lays-Chip-Cam-P2R-Retargeting-Data-Driven-Marketing.mp3

Download file | Play in new window | Duration: 19:54 | Recorded on February 27, 2024

Subscribe: Apple Podcasts | Google Podcasts | RSS | Spotify | YouTube | iTunes

Marketing Hand-off – Fishburne, Cookie-less Up 40%, Why Direct Marketing is Successful – Gunderson

https://wdma.org/wp-content/uploads/2024/02/Marketing-Handoff-Fishburne-Cookieless-Up-40-Why-Direct-Marketing-is-Successful-Gunderson.mp3

Download file | Play in new window | Duration: 17:23 | Recorded on February 26, 2024

Subscribe: Apple Podcasts | Google Podcasts | RSS | Spotify | YouTube | iTunes

Cushion Lock, QUAD Helps Hartford, Slow (Food) Marketing

https://wdma.org/wp-content/uploads/2024/02/Cushion-Lock-QUAD-Helps-Hartford-Slow-Food-Marketing.mp3

Download file | Play in new window | Duration: 19:48 | Recorded on February 23, 2024

Subscribe: Apple Podcasts | Google Podcasts | RSS | Spotify | YouTube | iTunes

Duck Plump, Fake Meat Mktg, Starting Sales, Dmail Q4

https://wdma.org/wp-content/uploads/2024/02/Duck-Plump-Fake-Meat-Mktg-Starting-Sales-Dmail-Q4.mp3

Download file | Play in new window | Duration: 18:02 | Recorded on February 22, 2024

Subscribe: Apple Podcasts | Google Podcasts | RSS | Spotify | YouTube | iTunes

AI vs Superbowl, AI Wins Copy Test

https://wdma.org/wp-content/uploads/2024/02/AI-vs-Superbowl-AI-Wins-Copy-Test.mp3

Download file | Play in new window | Duration: 18:33 | Recorded on February 21, 2024

Subscribe: Apple Podcasts | Google Podcasts | RSS | Spotify | YouTube | iTunes

Ettinger on CMOs, Direct Marketing Solves CEOs vs CMOs

https://wdma.org/wp-content/uploads/2024/02/Ettinger-on-CMOs-Direct-Marketing-Solves-CEOs-vs-CMOs.mp3

Download file | Play in new window | Duration: 17:21 | Recorded on February 20, 2024

Subscribe: Apple Podcasts | Google Podcasts | RSS | Spotify | YouTube | iTunes

McD’s to the Rescue, Net’s Growth Problem, Retailer DMail Recovery

https://wdma.org/wp-content/uploads/2024/02/McDs-to-the-Rescue-Nets-Growth-Problem-Retailer-DMail-Recovery.mp3

Download file | Play in new window | Duration: 19:53 | Recorded on February 19, 2024

Subscribe: Apple Podcasts | Google Podcasts | RSS | Spotify | YouTube | iTunes

IKEA Steal, Agency CEOs Cry Out for DMAIL, Read a Data Card

https://wdma.org/wp-content/uploads/2024/02/IKEA-Steal-Agency-CEOs-Cry-Out-for-DMAIL-Read-a-Data-Card.mp3

Download file | Play in new window | Duration: 19:07 | Recorded on February 17, 2024

Subscribe: Apple Podcasts | Google Podcasts | RSS | Spotify | YouTube | iTunes

Stella Artois, Good Linkedin, PRINT LOVE, Earth Breeze

https://wdma.org/wp-content/uploads/2024/02/Stella-Artois-Good-Linkedin-PRINT-LOVE-Earth-Breeze.mp3

Download file | Play in new window | Duration: 18:11 | Recorded on February 14, 2024

Subscribe: Apple Podcasts | Google Podcasts | RSS | Spotify | YouTube | iTunes

Top 10 Super Bowl Ads, Worst Ads In Years

https://wdma.org/wp-content/uploads/2024/02/Top-10-Super-Bowl-Ads-Worst-Ads-In-Years.mp3

Download file | Play in new window | Duration: 18:51 | Recorded on February 13, 2024

Subscribe: Apple Podcasts | Google Podcasts | RSS | Spotify | YouTube | iTunes

Posted on February 13, 2024February 13, 2024

Post President’s Meetup

https://www.linkedin.com/events/7162168590849224704/

Chat with world-class Direct Mail Marketing people in a casual give-and-take zoom.

To register and add to your calendar – click – https://www.linkedin.com/events/7162168590849224704/

Posts pagination

Previous page Page 1 … Page 3 Page 4 Page 5 … Page 58 Next page

Recent Episodes

  • Predictable Marketing in Uncertainty
  • Why MAIL? Groundhog Predictions
  • Why DMAIL Can Save the USPS
  • WHY MAIL! Saving USPS
  • AI Homogeneity-Tom Fishburne & Experimentation Lab

Recent Episodes

  • Predictable Marketing in Uncertainty
  • Why MAIL? Groundhog Predictions
  • Why DMAIL Can Save the USPS
  • WHY MAIL! Saving USPS
  • AI Homogeneity-Tom Fishburne & Experimentation Lab
Proudly powered by WordPress