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Wisconsin Direct Marketing Association

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Posts

Ad Execs, QR on TV, Pareto Print Sales

https://wdma.org/wp-content/uploads/2022/08/Ad-Execs-QR-on-TV-Pareto-Print-Sales.mp3

Download file | Play in new window | Duration: 19:43 | Recorded on August 9, 2022

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Quill, Lollipop Arbitrage, Sell Print with Your Profile

https://wdma.org/wp-content/uploads/2022/08/Quill-Lollipop-Arbitrage-Sell-Print-with-Your-Profile.mp3

Download file | Play in new window | Duration: 17:41 | Recorded on August 8, 2022

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Mark Hamill Jack-in-the-Box, Direct Response, Retargeting MAIL

https://wdma.org/wp-content/uploads/2022/08/Mark-Hamill-Jack-in-the-Box-Direct-Response-Retargeting-MAIL.mp3

Download file | Play in new window | Duration: 17:05 | Recorded on August 3, 2022

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Flat Eric, Anti-Paper Greenwash, Sleep-Number, DMail Pass-Along – Gould

https://wdma.org/wp-content/uploads/2022/08/Flat-Eric-Anti-Paper-Greenwash-Sleep-Number-DMail-Pass-Along.mp3

Download file | Play in new window | Duration: 15:58 | Recorded on August 3, 2022

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Data ‘Driven’ – Fishburne, LOB Direct Mail Survey

https://wdma.org/wp-content/uploads/2022/08/Data-Driven-Fishburne-LOB-Direct-Mail-Survey.mp3

Download file | Play in new window | Duration: 17:01 | Recorded on August 1, 2022

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Bojangles, Strong B2B Copy, D2C DMail

https://wdma.org/wp-content/uploads/2022/08/Bojangles-Strong-B2B-Copy-D2C-DMail.mp3

Download file | Play in new window | Duration: 14:11 | Recorded on August 1, 2022

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Ryan Reynolds A&W, Cookie’24, 3D Marketing

https://wdma.org/wp-content/uploads/2022/07/Ryan-Reynolds-AW-Cookie24-3D-Marketing.mp3

Download file | Play in new window | Duration: 14:01 | Recorded on July 28, 2022

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T-R-Us & Macy’s, DMail in INS MKT, 5 Print Sales Strategies

https://wdma.org/wp-content/uploads/2022/07/T-R-Us-Macys-DMail-in-INS-MKT-5-Print-Sales-Strategies.mp3

Download file | Play in new window | Duration: 15:13 | Recorded on July 27, 2022

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Back-to-School Rap, Inflation and What Digital Marketers Should Know (About DMAIL)

https://wdma.org/wp-content/uploads/2022/07/Back-to-School-Rap-Inflation-and-What-Digital-Marketers-Should-Know-About-DMAIL.mp3

Download file | Play in new window | Duration: 18:42 | Recorded on July 26, 2022

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Fonts Matter, Inflation Segments, Personalization NO!

https://wdma.org/wp-content/uploads/2022/07/Fonts-Matter-Inflation-Segments-Personalization-NO.mp3

Download file | Play in new window | Duration: 22:14 | Recorded on July 25, 2022

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DMAIL & Marketing to ENGINE, Why DMAIL Goes BAD, Copy To The Point

https://wdma.org/wp-content/uploads/2022/07/DMAIL-Marketing-to-ENGINE-Why-DMAIL-Goes-BAD-Copy-To-The-Point.mp3

Download file | Play in new window | Duration: 14:12 | Recorded on July 22, 2022

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CindyCrawford, Acquisition Costs Climb, Catalogs Relevant

https://wdma.org/wp-content/uploads/2022/07/CindyCrawford-Acquisition-Costs-Climb-Catalogs-Relevant.mp3

Download file | Play in new window | Duration: 20:00 | Recorded on July 22, 2022

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White Claw Chill, Privacy vs Targeting, Scratch & Sniff

https://wdma.org/wp-content/uploads/2022/07/White-Claw-Chill-Privacy-vs-Targeting-Scratch-Sniff.mp3

Download file | Play in new window | Duration: 15:16 | Recorded on July 20, 2022

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Gunderson, MLB Creative, Relating to Your Designers

https://wdma.org/wp-content/uploads/2022/07/Gunderson-MLB-Creative-Relating-to-Your-Designers-1.mp3

Download file | Play in new window | Duration: 16:19 | Recorded on July 20, 2022

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Same-Day Fishburne, Quantify Desire

https://wdma.org/wp-content/uploads/2022/07/Same-Day-Fishburne-Quantify-Desire.mp3

Download file | Play in new window | Duration: 19:21 | Recorded on July 18, 2022

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Recent Episodes

  • Predictable Marketing in Uncertainty
  • Why MAIL? Groundhog Predictions
  • Why DMAIL Can Save the USPS
  • WHY MAIL! Saving USPS
  • AI Homogeneity-Tom Fishburne & Experimentation Lab

Recent Episodes

  • Predictable Marketing in Uncertainty
  • Why MAIL? Groundhog Predictions
  • Why DMAIL Can Save the USPS
  • WHY MAIL! Saving USPS
  • AI Homogeneity-Tom Fishburne & Experimentation Lab
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