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Wisconsin Direct Marketing Association

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Posts

MT Opt-Out, Creative Budget Pressure, Make DMAIL Better

https://wdma.org/wp-content/uploads/2023/04/MT-Opt-Out-Creative-Budget-Pressure-Make-DMAIL-Better.mp3

Download file | Play in new window | Duration: 21:02 | Recorded on April 25, 2023

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Eden-Prarie Oracle – Fishburne, AI-Driven Snacks, Direct Mail Not Dead

https://wdma.org/wp-content/uploads/2023/04/Eden-Prarie-Oracle-Fishburne-AI-Driven-Snacks-Direct-Mail-Not-Dead.mp3

Download file | Play in new window | Duration: 17:38 | Recorded on April 24, 2023

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Formula E Set Free, Cookieless Context, 7 Testing Rules for DMail

https://wdma.org/wp-content/uploads/2023/04/Formula-E-Set-Free-Cookieless-Context-7-Testing-Rules-for-DMail.mp3

Download file | Play in new window | Duration: 19:24 | Recorded on April 21, 2023

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KFC Nuggets 2, Video Help or Hurt, DMail Not Dead 2

https://wdma.org/wp-content/uploads/2023/04/KFC-Nuggets-2-Video-Help-or-Hurt-DMail-Not-Dead-2.mp3

Download file | Play in new window | Duration: 17:22 | Recorded on April 20, 2023

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KFC Nuggetmania, Amazon Returns, Direct Mail Not Dead

https://wdma.org/wp-content/uploads/2023/04/KFC-Nuggetmania-Amazon-Returns-Direct-Mail-Not-Dead.mp3

Download file | Play in new window | Duration: 19:31 | Recorded on April 19, 2023

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Podcasts-Fishburne, Evolution of Direct Marketing

https://wdma.org/wp-content/uploads/2023/04/Podcasts-Fishburne-Evolution-of-Direct-Marketing.mp3

Download file | Play in new window | Duration: 17:46 | Recorded on April 18, 2023

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Hornbach Weeds, No One in Metaverse, Frozen Pizza, Return of Catalogs

https://wdma.org/wp-content/uploads/2023/04/Hornbach-Weeds-No-One-in-Metaverse-Frozen-Pizza-Return-of-the-Catalog.mp3

Download file | Play in new window | Duration: 14:27 | Recorded on April 17, 2023

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Bud Light, Look Alike Modeling, 1st Class vs Dmail Delivery-Huey

https://wdma.org/wp-content/uploads/2023/04/Bud-Light-Look-Alike-Modeling-1st-Class-vs-Dmail-Delivery-Huey.mp3

Download file | Play in new window | Duration: 19:58 | Recorded on April 14, 2023

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The ‘Will It Blend’ Story, Digital Disruption & Death- Ritson

https://wdma.org/wp-content/uploads/2023/04/The-Will-It-Blend-Story-Digital-Disruption-Death-Ritson.mp3

Download file | Play in new window | Duration: 19:27 | Recorded on April 14, 2023

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AI and the Death of Advertising – Dr Augustine Fou

JuiceBurst, Costco $1.50 Hot Dog Combo, Leads on a Tight Budget

https://wdma.org/wp-content/uploads/2023/04/JuiceBurst-Costco-1.50-Hot-Dog-Combo-Leads-on-a-Tight-Budget.mp3

Download file | Play in new window | Duration: 17:21 | Recorded on April 11, 2023

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Inspire Sleep, CMOs Follow Up, John Lewis Xmas Secrets, Email+DMAIL

https://wdma.org/wp-content/uploads/2023/04/Inspire-Sleep-CMOs-Follow-Up-John-Lewis-Xmas-Secrets-EmailDMAIL.mp3

Download file | Play in new window | Duration: 16:18 | Recorded on April 10, 2023

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A-Basin Ambush, CMOs ‘Spooked’, 15 DMAIL Design Rules-Huey

https://wdma.org/wp-content/uploads/2023/04/A-Basin-Ambush-CMOs-Spooked-15-DMAIL-Design-Rules-Huey.mp3

Download file | Play in new window | Duration: 19:13 | Recorded on April 7, 2023

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Affleck Dunkin, Blissetts Binding, Customers Constant, Improve DM Response

https://wdma.org/wp-content/uploads/2023/04/Affleck-Dunkin-Blissetts-Binding-Customers-Constant-Improve-DM-Response.mp3

Download file | Play in new window | Duration: 19:59 | Recorded on April 5, 2023

Subscribe: Apple Podcasts | Google Podcasts | RSS | Spotify | YouTube | iTunes

Heinz Fraud, CX Engagement, CTA Tips

https://wdma.org/wp-content/uploads/2023/04/Heinz-Fraud-CX-Engagement-CTA-Tips.mp3

Download file | Play in new window | Duration: 17:01 | Recorded on April 4, 2023

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Recent Episodes

  • Predictable Marketing in Uncertainty
  • Why MAIL? Groundhog Predictions
  • Why DMAIL Can Save the USPS
  • WHY MAIL! Saving USPS
  • AI Homogeneity-Tom Fishburne & Experimentation Lab

Recent Episodes

  • Predictable Marketing in Uncertainty
  • Why MAIL? Groundhog Predictions
  • Why DMAIL Can Save the USPS
  • WHY MAIL! Saving USPS
  • AI Homogeneity-Tom Fishburne & Experimentation Lab
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