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Wisconsin Direct Marketing Association

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Posts

Pepperidge Farm, Attribution Matters

https://wdma.org/wp-content/uploads/2023/07/Pepperidge-Farm-Attribution-Matters.mp3

Download file | Play in new window | Duration: 18:30 | Recorded on July 10, 2023

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SHOCKING – Google Ads vs Direct Mail in Lead Generation

https://wdma.org/wp-content/uploads/2023/07/SHOCKING-Google-Ads-vs-Direct-Mail-in-Lead-Generation.mp3

Download file | Play in new window | Duration: 7:16 | Recorded on July 6, 2023

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Dude Wipes, Walgreens Closures, Dismiss DTC, Dumb- Ritson

https://wdma.org/wp-content/uploads/2023/07/Dude-Wipes-Walgreens-Closures-Dismiss-DTC-Dumb-Ritson.mp3

Download file | Play in new window | Duration: 18:50 | Recorded on July 6, 2023

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5 Stages of Price Promo-Fishburne

https://wdma.org/wp-content/uploads/2023/07/5-Stages-of-Price-Promotion-Spiral.mp3

Download file | Play in new window | Duration: 17:26 | Recorded on July 5, 2023

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Deborah Corn from the Printerverse

https://wdma.org/wp-content/uploads/2023/06/DeborahCorn-Interview-on-Print.mp3

Download file | Play in new window | Duration: 27:45 | Recorded on June 30, 2023

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Jen AI, AMZ = SBs, AB Nix EXECs, Sales & ADD

https://wdma.org/wp-content/uploads/2023/06/Jen-AI-AMZ-SBs-AB-Nix-EXECs-Sales-ADD.mp3

Download file | Play in new window | Duration: 15:16 | Recorded on June 30, 2023

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Kizik, DTC Plus Retail, Lovesac

https://wdma.org/wp-content/uploads/2023/06/Kizik-DTC-Plus-Retail-Lovesac-1.mp3

Download file | Play in new window | Duration: 21:12 | Recorded on June 29, 2023

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Ad Nauseam, Tx Nix Tarket Ads, Dmail Doubles Conversion

https://wdma.org/wp-content/uploads/2023/06/Ad-Nauseam-Tx-Nix-Tarket-Ads-Dmail-Doubles-Conversion.mp3

Download file | Play in new window | Duration: 13:27 | Recorded on June 27, 2023

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TikTok Innovation – Fishburne, Keithadilla-WSJ, Marketing Frustrates

https://wdma.org/wp-content/uploads/2023/06/TikTok-Innovation-Fishburne-Keithadilla-WSJ-Marketing-Frustrates.mp3

Download file | Play in new window | Duration: 19:31 | Recorded on June 26, 2023

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SIS Science in Sport, LSC Ends Gravure, #MAIL by Generation

https://wdma.org/wp-content/uploads/2023/06/SIS-Science-in-Sport-LSC-Ends-Gravure-MAIL-by-Generation.mp3

Download file | Play in new window | Duration: 19:21 | Recorded on June 23, 2023

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FakeSpot, Retail Still Human, Creativity in its Place- Ritson

https://wdma.org/wp-content/uploads/2023/06/FakeSpot-Retail-Still-Human-Creativity-in-its-Place-Ritson.mp3

Download file | Play in new window | Duration: 20:30 | Recorded on June 22, 2023

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Naked Wine, PostcardMania, Bud No Gain, WineEnthusiast, DTC Lessons

https://wdma.org/wp-content/uploads/2023/06/Naked-Wine-PostcardMania-Bud-No-Gain-WineEnthusiast-DTC-Lessons.mp3

Download file | Play in new window | Duration: 19:59 | Recorded on June 21, 2023

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Wayfair, WDMA Join, ANA on Ad Fraud, The Art of Junk Mail

https://wdma.org/wp-content/uploads/2023/06/Wayfair-WDMA-Join-ANA-on-Ad-Fraud-The-Art-of-Junk-Mail.mp3

Download file | Play in new window | Duration: 16:41 | Recorded on June 20, 2023

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ChatGPT- Fishburne, CADM, United Mail GONE, Power of NOT Changing- Evans

https://wdma.org/wp-content/uploads/2023/06/ChatGPT-Fishburne-CADM-United-Mail-GONE-Power-of-NOT-Changing-Evans.mp3

Download file | Play in new window | Duration: 19:59 | Recorded on June 19, 2023

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Built on QUAD, Latest DMAIL SG360, BRC Benefits – Bly

https://wdma.org/wp-content/uploads/2023/06/Built-on-QUAD-Latest-DMAIL-SG360-BRC-Benefits-Bly-1.mp3

Download file | Play in new window | Duration: 19:51 | Recorded on June 16, 2023

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Recent Episodes

  • Predictable Marketing in Uncertainty
  • Why MAIL? Groundhog Predictions
  • Why DMAIL Can Save the USPS
  • WHY MAIL! Saving USPS
  • AI Homogeneity-Tom Fishburne & Experimentation Lab

Recent Episodes

  • Predictable Marketing in Uncertainty
  • Why MAIL? Groundhog Predictions
  • Why DMAIL Can Save the USPS
  • WHY MAIL! Saving USPS
  • AI Homogeneity-Tom Fishburne & Experimentation Lab
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