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Wisconsin Direct Marketing Association

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Posted on April 4, 2017 by admin

Webinar 4/4 (Recorded)

Introduction to the WDMA – Starts with the greatest case study for Direct Marketing EVER.  Some discussion of what Direct Marketing means and why WDMA is your best source for Education, Conversation and Congregation.

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  • TXT Fatigue – Fishburne, Netflix Share, Focus on the Top 20% – RFM
  • Start With Strategy, Li Impressions, B2B vs B2C, 20 Personalize Tips
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