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Wisconsin Direct Marketing Association

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Posts

Print Marketing – Marketers Serving Marketers

https://wdma.org/wp-content/uploads/2020/11/Marketers-Serving-Marketers.mp3

Download file | Play in new window | Duration: 13:57

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Red Bull Thanksgiving, Facebook Spying, Golf Journal Mag LIVES, DM Email Cure

https://wdma.org/wp-content/uploads/2020/11/Red-Bull-Thanksgiving-Facebook-Spying-Golf-Journal-Mag-LIVES-DM-Email-Cure-1.mp3

Download file | Play in new window | Duration: 18:01 | Recorded on November 12, 2020

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M&S Xmas, QR PanAsia, 44% CMO-CIO Collaboration

https://wdma.org/wp-content/uploads/2020/11/MS-Xmas-QR-PanAsia-44-CMO-CIO-Collaboration.mp3

Download file | Play in new window | Duration: 17:24

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Lead Generation, NM Xmas Book, Parler, & Positive Promitions

https://wdma.org/wp-content/uploads/2020/11/Lead-Generation-NM-Xmas-Book-Positive-Promitions.mp3

Download file | Play in new window | Duration: 9:51 | Recorded on November 10, 2020

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Posted on November 10, 2020November 10, 2020

Kevin for Xmas – Aldi, Ad Fraud 90% Solution, Throw out Your Marketing Plans!

https://wdma.org/wp-content/uploads/2020/11/Kevin-for-Xmas-Aldi-Ad-Fraud-90-Solution-Throw-out-Your-Marketing-Plans.mp3

Download file | Play in new window | Duration: 17:03 | Recorded on November 6, 2020

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Greenies, post-literate consumers, Copywriting tips & Long-term strategy

https://wdma.org/wp-content/uploads/2020/11/Greenies-AMZ-AutoOrder-Post-Literate-Copywriting-Longterm-Strategy.mp3

Download file | Play in new window | Duration: 11:56

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CX is More than a Department, USPS UpVote, Good to Vote, Dunkin Loyalty & CX good for Growth

https://wdma.org/wp-content/uploads/2020/11/CX-is-More-than-a-Department-USPS-UpVote-Good-to-Vote-Dunkin-Loyalty-CX-good-for-Growth.mp3

Download file | Play in new window | Duration: 18:52

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Ad Fraud $35B, WMART No Robo, Voter Media Trust, Dealing with Election Anxiety

https://wdma.org/wp-content/uploads/2020/11/Ad-Fraud-35B-WMART-No-Robo-Voter-Media-Trust-Dealing-with-Election-Anxiety.mp3

Download file | Play in new window | Duration: 11:51

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MS DIY AI, Predictive Guesswork, Beer & Diapers

https://wdma.org/wp-content/uploads/2020/11/MS-DIY-AI-Predictive-Guesswork-Beer-Diapers.mp3

Download file | Play in new window | Duration: 13:17

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USPS Thanks! GDP UP 33%, Tech CEOs, EU Powers, Bags into Soap & Deathcare Recycling

https://wdma.org/wp-content/uploads/2020/10/GDP-UP-33-Tech-CEOs-EU-Powers-Bags-into-Soap-Deathcare-Recycling.mp3

Download file | Play in new window | Duration: 9:19

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Changing Customer Needs, Seniors Battlefield

https://wdma.org/wp-content/uploads/2020/10/Changing-Customer-Needs-Seniors-Battlefield.mp3

Download file | Play in new window | Duration: 8:58

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Xmas Ads, Pay Attention to Nudge & Loyalty Boosts Shareholder Value

https://wdma.org/wp-content/uploads/2020/10/Xmas-Ads-Pay-Attention-to-Nudge-Loyalty-Shareholder-Value.mp3

Download file | Play in new window | Duration: 17:36

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Drive Time, WDMA, AI for PR & Curiosity an Interesting Life

https://wdma.org/wp-content/uploads/2020/10/Drive-Time-WDMA-AI-for-PR-Curiosity-Life.mp3

Download file | Play in new window | Duration: 14:14

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Emily in Paris on Customer Sentiment, AB Testing, Google Flu Fail – Future is Tricky

https://wdma.org/wp-content/uploads/2020/10/Emily-AB-Testing-Google-Flu.mp3

Download file | Play in new window | Duration: 18:25

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Clas Ohlson, Average MarTech Stack, GOOGLE ANTITRUST

https://wdma.org/wp-content/uploads/2020/10/Clas-Ohlson-Average-MarTech-Stack-GOOGLE-ANTITRUST.mp3

Download file | Play in new window | Duration: 19:44

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Definitive take on USA DOJ Case against Google – and how they WIN it.

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Recent Episodes

  • Predictable Marketing in Uncertainty
  • Why MAIL? Groundhog Predictions
  • Why DMAIL Can Save the USPS
  • WHY MAIL! Saving USPS
  • AI Homogeneity-Tom Fishburne & Experimentation Lab

Recent Episodes

  • Predictable Marketing in Uncertainty
  • Why MAIL? Groundhog Predictions
  • Why DMAIL Can Save the USPS
  • WHY MAIL! Saving USPS
  • AI Homogeneity-Tom Fishburne & Experimentation Lab
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