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WDMA

Wisconsin Direct Marketing Association

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Posts

Popeye’s Ranch, Heinz Paper, Pizza DMAIL, DM Growth

https://wdma.org/wp-content/uploads/2022/05/Popeyes-Ranch-Heinz-Paper-Pizza-DMAIL-DM-Growth.mp3

Download file | Play in new window | Duration: 12:22 | Recorded on May 16, 2022

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Lithium USA, Musk vs Bots, Invest 5% Mktg Budget in Research-Ritson

https://wdma.org/wp-content/uploads/2022/05/Lithium-USA-Musk-vs-Bots-Invest-5-Mktg-Budget-in-Research-Ritson.mp3

Download file | Play in new window | Duration: 20:20 | Recorded on May 13, 2022

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Work@Home, Texas ‘Censorship’, DMail Boosts Customer Contacts

https://wdma.org/wp-content/uploads/2022/05/Work@Home-Texas-Censorship-DMail-Boosts-Customer-Contacts.mp3

Download file | Play in new window | Duration: 20:51 | Recorded on May 12, 2022

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65+ SEX, Recharge your Marketing, Fundamentals of DMail Design

https://wdma.org/wp-content/uploads/2022/05/65-SEX-Inductive-Thinking-to-Recharge-your-Marketing-Fundamentals-of-DMail-Design.mp3

Download file | Play in new window | Duration: 19:26 | Recorded on May 12, 2022

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Wheelie, Italian Job, DM Unsolicited, eCom Loses Steam

https://wdma.org/wp-content/uploads/2022/05/Wheelie-Italian-Job-DM-Unsolicited-eCom-Loses-Steam.mp3

Download file | Play in new window | Duration: 13:22 | Recorded on May 10, 2022

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Chief Something Officer-Fishburne, Fake Address Data

https://wdma.org/wp-content/uploads/2022/05/Chief-Something-Officer-Fishburne-Fake-Address-Data.mp3

Download file | Play in new window | Duration: 14:59 | Recorded on May 9, 2022

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BK Mom’s, EMail vs DMail, Stop Junk Mail, DMail & Subs

https://wdma.org/wp-content/uploads/2022/05/Do-Good-Chicken-Dyslexic-Skills-Why-Junk-Mail.mp3

Land Rover vs ASA, Marketing Meritocrasy, W or WO Pic

https://wdma.org/wp-content/uploads/2022/05/Land-Rover-vs-ASA-Marketing-Meritocrasy-W-or-WO-Pic.mp3

Download file | Play in new window | Duration: 11:32 | Recorded on May 4, 2022

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Accenture-Ritson, USPS Gas, Personalization

https://wdma.org/wp-content/uploads/2022/05/Accenture-Ritson-USPS-Gas-Personalization.mp3

Download file | Play in new window | Duration: 22:42 | Recorded on May 3, 2022

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WalledGardens-Fishburne, USPS4SB, AMZ Underwhelms, Traditional Adv

https://wdma.org/wp-content/uploads/2022/05/WalledGardens-Fishburne-USPS4SB-AMZ-Underwhelms-Traditional-Adv.mp3

Download file | Play in new window | Duration: 16:13 | Recorded on May 2, 2022

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Tension Envelope, Musk Right, Coke Bubbly, What Flock & Audience Data

https://wdma.org/wp-content/uploads/2022/05/Tension-Envelope-Musk-Right-Coke-Bubbly-What-Flock-Audience-Data.mp3

Download file | Play in new window | Duration: 13:41 | Recorded on May 2, 2022

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Toxic Influence, DM2.0 Best & Love Letters

https://wdma.org/wp-content/uploads/2022/05/Toxic-Influence-DM2.0-Best-Love-Letters.mp3

Download file | Play in new window | Duration: 12:31 | Recorded on May 2, 2022

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Steve Falk Interview on personalized triggered mail and Carbon offsets.

https://wdma.org/wp-content/uploads/2022/05/Steve-Falk-Interview-on-personalized-triggered-mail-and-Carbon-offsets.mp3

Download file | Play in new window | Duration: 25:31 | Recorded on May 2, 2022

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Product Market Fit – Fishburne, Marketing Classics that Still WORK

https://wdma.org/wp-content/uploads/2022/04/Product-Market-Fit-Fishburne-Classic-Marketing.mp3

Download file | Play in new window | Duration: 16:04 | Recorded on April 27, 2022

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BlueBunny Fun, Inkjet DMail Case Study, 9 PostCard Ideas

https://wdma.org/wp-content/uploads/2022/04/BlueBunny-Fun-Inkjet-DMail-Case-Study-9-PostCard-Ideas.mp3

Download file | Play in new window | Duration: 16:50 | Recorded on April 25, 2022

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Recent Episodes

  • Predictable Marketing in Uncertainty
  • Why MAIL? Groundhog Predictions
  • Why DMAIL Can Save the USPS
  • WHY MAIL! Saving USPS
  • AI Homogeneity-Tom Fishburne & Experimentation Lab

Recent Episodes

  • Predictable Marketing in Uncertainty
  • Why MAIL? Groundhog Predictions
  • Why DMAIL Can Save the USPS
  • WHY MAIL! Saving USPS
  • AI Homogeneity-Tom Fishburne & Experimentation Lab
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