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WDMA

Wisconsin Direct Marketing Association

  • About WDMA
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    • WDMA Podcast Show Notes – Articles
      • WDMA 2023 Podcast Show Notes – Articles
      • WDMA 2022 Podcast Show Notes – Articles
      • WDMA 2020 & ’21 Podcast Show Notes – Articles
    • Spinning Straw Into Gold ’22
    • Print Crisis: Sell Value – Webinar Recording
    • Direct Mail Ain’t Dead – Webinar
    • Direct Mail: Missing Piece – Webinar
    • Direct Marketing Defined – Video
    • A Conceptual Definition of Direct Marketing
    • Libey On RFM Value
  • WDMA Forum
    • Direct Marketing Defined – Video
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Recent Episodes

  • Reynolds, Clean Rooms, Cloud Computing, Cut Budget Your Ad Budget
  • Busy-Fishburne, Global DMAIL Report, DMAIL ROI
  • Hormel Hardcort, Sustainable DMAIL, NASA on CO2
  • KFC DoubleDown, Add Desirability to your DMAIL – Gould
  • Sasquatch, Mobile Motion Sensors, DTC Back to Retail & Dir Resp Science

Recent Posts

  • nemoa Boston Meetup
  • Tag-Team, Game Amazon, Touch & Old School MAIL
  • Discover why Direct Mail crushes email in so many powerful ways!
  • Print Crisis: Selling Value with Matthew Parker
  • Kevin for Xmas – Aldi, Ad Fraud 90% Solution, Throw out Your Marketing Plans!

Recent Posts

  • nemoa Boston Meetup
  • Tag-Team, Game Amazon, Touch & Old School MAIL
  • Discover why Direct Mail crushes email in so many powerful ways!
  • Print Crisis: Selling Value with Matthew Parker
  • Kevin for Xmas – Aldi, Ad Fraud 90% Solution, Throw out Your Marketing Plans!

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